Scale Revenue with Demand Generation Services

1. Define target buyer personas to understand who your content needs to reach.

2. Create relevant and engaging content for different stages of the buyer journey (top-of-funnel, middle-of-funnel, bottom-of-funnel). 

3. Distribute content through multiple channels – website, social media, email marketing campaigns, display advertising, etc. 

4. Track results using analytics tools and adjust your strategy accordingly to maximize success.

5. Take advantage of content repurposing to create multiple pieces of content from a single source. 

6. Utilize sales enablement materials such as case studies, presentations and webinars to support lead conversion efforts. 

7. Measure effectiveness of each channel used to determine where you should invest more resources in future campaigns and initiatives.

At Megan Killion Consulting, we provide an integrated approach to demand generation that can help you meet your campaign objectives. We create multi-channel campaigns, reaching your buyers through Paid Search, Social Media, Inbound and Account Based Marketing.

Our creative team will craft high quality campaigns that resonate with your target market while our performance marketing specialists ensure they are effectively executed and tracked to maximize the results of your campaign. 

For Inbound Campaigns, we develop a comprehensive strategy to attract potential customers across multiple channels such as email, webinars, blogs, or white papers. With Account Based Marketing campaigns we focus on specific companies to turn them into loyal customers by tailoring a personalized customer experience.

Whatever your campaign needs may be, our team is here to make sure you achieve success with maximum ROI. Let us help you design, deliver, and manage all aspects of your next demand generation campaign!

Are you ready to take your website to the next level? Our Demand Generation program combines creative design, strategic development, and data-driven insights to ensure that your website is primed for success. Our team of experienced professionals can help you transform your website into a lead generating machine through our Growth-Driven Design framework. With this framework, you can build, measure, and learn the best strategies for improved web performance. Get in touch today and see how we can revolutionize your website!
With an effective demand generation program in place, you can boost sales performance by leveraging your marketing activities to target specific audiences with relevant content. This will help generate qualified leads that are likely to convert and build a pipeline of interested prospects. Additionally, this will help build trust with potential customers by providing valuable information before the sale is made. With both sales and marketing teams aligned through an effective demand generation program, businesses have the opportunity to take their growth potential to the next level.